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Following in Coca Cola's Footsteps
by Elisa Birnbaum
on July 06, 2014



How is one organization using innovation and Coca Cola's distribution channels to tackle health issues in the developing world?


Making the Case for the Social Impact Bond: In conversation with Tracy Palandjian of Social Finance US
by Elisa Birnbaum
on March 23, 2014

Tracy Palandijan, Social Finance US


Founded in January 2011, Social Finance US is a nonprofit organization dedicated to mobilizing investment capital to drive social progress. Focused on designing public-private-nonprofit partnerships that tackle complex social challenges such as poverty and crime, at the core of their work is the development of Social Impact Bonds (SIBs), drawing upon private capital to fund projects focused on those challenges, while generating social and financial returns for investors.


SEE Change recently spoke with Chief Executive Officer & Co-Founder Tracy Palandjian to discuss the forward-thinking organization she co-founded, its goals and challenges and her uncompromising faith in an innovative tool called the Social Impact Bond.


Reinventing Business One Trip at a Time: Bruce Poon Tip talks about his bestselling book, Looptail
by Elisa Birnbaum
on February 17, 2014

looptail cover by bruce poon tip


Elisa Birnbaum speaks with pioneering social entrepreneur Bruce Poon Tip about his new book, Looptail: How One Company Changed the World by Reinventing Business. In the interview, the founder of award-winning G Adventures and bestselling author candidly shares his company's road to success, its varied challenges and the lessons learned from running a business that elegantly balances financial success with greater purpose.


Bringing Birthday Parties to All: Sheliza Kassam and Children's Birthday Miracles
by Elisa Birnbaum
on December 25, 2013

Sheliza KassamIn our ongoing series profiling changemakers making a difference in our communities, we turn to a 16-year-old Calgarian by the name of Sheliza Kassam, founder of the nonprofit organization, Children's Birthday Miracles (CBM).


With the vision of providing less fortunate children with the opportunity to celebrate their birthday, CBM throws monthly birthday parties at Inn from the Cold, a local homeless shelter in Calgary. CBM went international in June and is now hosting birthday parties at orphanages in Dar-es-Salaam, Tanzania.

SEE Change had the opportunity to speak with the young philanthropic-minded Kassam, to ask her what inspired the launch of such an ambitious project and how she keeps it running so successfully.


Personal Finance Interview with Nicole Zummach on New Ways of Thinking about Money
by administrator
on December 11, 2013

nicole zummach headshot


[This article was originally published in Mint.com]


Business and the way we do business is changing, along with many other things as well, like how we manage our finances. Thanks to technology and emerging social enterprise models, the future is looking very exciting.

Nicole Zummach is co-founder of, as well as a writer and editor at SEE Change Magazine, a publication that is dedicated to seeing change and telling the stories of this change in business. We thought that her opinion on managing our money in this increasingly changing environment would be a very interesting one.



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